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FFA2020 returns in a new format and with focus on building a more resilient and sustainable food and farming system
30th Jun 2020

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Click here to watch all the sessions from FFA2020 Regional Online Live on video.

The Forum for the Future of Agriculture returned on June 15th in a new format, which linked more than 700 stakeholders in Berlin, Brussels and beyond, to assess the impact of the COVID-19 pandemic on the European food system and to explore the necessary response. This timing of the meeting, and discussion of this topic, could hardly have been more timely, coming as it did on the back of the recently published EU Farm to Fork and Biodiversity strategies and just a few weeks before Germany assumes the Presidency of the European Council.

In his opening remarks to the FFA Regional Online Live meeting, the Chairman Janez Potočnik, said that whilst everything has changed since the onset of the crisis it could also be argued that nothing has changed. In this respect, Mr. Potočnik argued that the crisis had served to highlight the fragility of the world generally and for the food and agriculture system in particular. Continuing with this theme, the former EU Environment Commissioner said this would, perhaps, help contribute to a better understanding of the world and enable Europe at least to build on the momentum now being generated by the recently published strategies, alongside the European Recovery Plan.

Janez opening

For Mr. Potočnik, he clearly believes that there is an opportunity which must be taken to build a more resilient food and agriculture system based on the principles of the circular economy. He argued, passionately, that the system has to stop socialising the cost of its externalities, which impact on public health as well as the environment, and in particular start to put a value on the natural and human capital upon which it’s long term sustainability depends. Recognising that this does not come for free, and could well translate into higher food prices, he argued that the EU and Member States must draw on the wide range of social and economic levers at their disposal to ensure a just transition for all, particularly the most vulnerable.

“We cannot leave the next generation with all the debts. Going back to the old ways that we knew were broken before would be irresponsible: it is the worst thing we could to ourselves and future generations.” Janez Potočnik

Joining Janez Potočnik in the Brussels studio was Catherine Geslain-Lanéelle, recently appointed Deputy Head of Cabinet for EU Commissioner Wojciechowski. Ms. Geslain-Lanéelle took the opportunity to highlight and praise the “extraordinary” responsiveness of the EU’s food system, and the people working in it, during the crisis. She argued that this had kept food on “everyone’s plate” and had once again highlighted what an important asset and success story the agri-food sector is for Europe. But like other contributors throughout the meeting, she also argued that we have once again become aware of the vulnerabilities in the system, the importance of secure and sustainable access to food for all, and the need to preserve it. And like the former EU Environment Commissioner, Ms. Geslain-Lanéelle called on all stakeholders to seize the moment to transform the food system in line with circular economy principles and in ways which enables agriculture to contribute to the decarbonisation of Europe’s economy. According to her, the Farm to Fork Strategy represents “a brand new approach which looks not just at food security and food safety [but] is about building more efficient and sustainable food systems”.

“Food security is a European strategic asset, a European success. It is showing that the diversity of our food system is an asset. We have long food supply chains, but also short ones. We need a combination to face any situation”. Catherine Geslain-Lanéelle

With more than 700 stakeholders joining the meeting in Brussels, Berlin, and across Europe and beyond, there was a wealth of expertise and experience, to draw on in the debate. Perhaps not surprisingly, over 40% of stakeholders polled during the event appeared to agree with the interventions of Janez Potočnik and Catherine Geslain-Lanéelle, in calling for the recovery from the COVID-19 crisis to be as green as possible. By a similar number, participants felt that the incoming German Presidency of the EU Council should prioritise taking forward the Farm to Fork Strategy in helping to bring this about in Europe’s food system.

Janez opening

In the Berlin studio, moderator Heike Zeller was joined by a number of guests from German politics, the food industry and the NGO, BÖLW. For his part, Dr. Gero Hocker, the Agriculture Spokesperson for the Liberal Group in the Bundestag, echoed the comments of Ms. Geslain-Lanéelle, in highlighting the vital role played by all those in the agri-food industry during the crisis. He also welcomed and agreed with the recognition by the German government of the agriculture sector as “system relevant”. Dr. Hocker also made clear that high standards are necessary but must be consistently applied across Europe and that in driving toward a more resilient food and agriculture sector, the regulatory and bureaucratic burden, and associated costs, could not and should not fall entirely on the farmer.

In this respect, the Liberal Group’s Agriculture Speaker argued that there was a clear gap between people who say that they are prepared to pay more, for more sustainably produced food, than those that actually do so – an argument that was aligned with the one made by Janez Potočnik about the sharing of value and responsibility across the food chain.

This was also reinforced by Dr. Julia Köhn, Chief Executive and Founder of PIELERS and Chairwoman of the German Agri-Food Society. Dr. Köhn has long argued for greater price transparency to help consumers understand the true cost of the food they pay for and where the money goes. For Dr. Köhn, she sees a growing movement that harnesses the power of technology and innovation to develop a supply chain which reveals and internalises all of the financial, human and natural costs, of the agri-food economy. For her, this has to also be an important part of the transition.

“In Europe, nobody died from hunger or empty supermarkets. This gives us the perfect opportunity to fix our food systems, as the fundamentals of of food security are ensured”.
Dr. Julia Köhn


For Felix Prinz zu Löwenstein, Chairman of BÖLW (Bund Ökologische Lebensmittelwirtschaft), the need to drive this transition and the publication of the EU Farm to Fork and Biodiversity strategies have come at exactly the right time, given the disturbances caused by the COVID-19 crisis. He strongly argued that what is at stake is nothing less that our collective ability to produce food in the future and to ensure that, we need to follow the path set out in these strategies. In particular, Prinz zu Löwenstein argued that there are three key points to keep in mind. First, that farmers must be paid or rewarded for the public goods they provide; second, that we need change our dietary and consumption patterns if we want a more sustainable system; and, third, that we must not use policies and public funds to conceal or avoid the necessary changes that need to be made in the food system. In addition, he also argued that in supporting growers to reach ever higher standards, we must also ensure that there is a level and competitive playing field with other non-EU countries, and EU trade policy and agreements must ensure this.

“In Europe, our food system is quite resilient but in comparison with the rest of the world it is vulnerable. Even minor disturbances can create problems in the chain, and catastrophes for millions”. Felix Prinz zu Löwenstein

Janez opening

Building on this point, Catherine Geslain-Lanéelle argued that “… it is not just about regulating and making good deals with our partners, but also finding a way to ensure that our high level of standards and production methods in Europe is better recognized”. She said that this is why the Farm to Fork strategy is proposing to develop a Sustainable food labelling scheme, “to help consumers [recognize] the efforts made in the food chain to produce sustainable food”.

In drawing the event to a close, FFA Chairman, Janez Potočnik, returned to his earlier theme of ensuring that natural and human capital, as well as finance, is properly accounted for throughout the food system, and doing so would be a critical success factor in making the necessary transitions. This seemed to resonate with many of the participants who joined the meeting with strong support in the online polling for improving soil health, farmland biodiversity, and ecosystem services, as well as the role growers can play in tackling climate change, for example, through new business models such as carbon farming. Mr. Potočnik concluded by saying that COVID-19 shows how natural and climatic events can disrupt our lives and that these will increase. His clear message was that there is a window of opportunity to prepare and that it must be seized.

FFA2020 will continue to explore the impact of COVID-19 on the food system and build on the ideas and thinking shared by our panel guests and participants in the Regional Online Live event over the coming months.